


(He also notes with interest that the term for phantom images on television screens is “ ghosts.”) Early in his book, Sconce introduces the story of a Long Island family convinced that their television is haunted. In his seminal 2000 work, Haunted Media: Electronic Presence from Telegraphy to Television, media scholar Jeffrey Sconce says that from its earliest days, television seemed to attract stories of weird, phantom signals. Tales of television broadcast signals that intrude upon regularly-scheduled programming are by now a common cultural trope. And for the next century, telegraphy, the telephone, and wireless radio all seemed to be teeming with phantom transmissions from other worlds, whether from the dead or from outer space. With the introduction of telegraphy in the mid-19th century, a new virtual world-an uncanny “otherspace” of instantaneous communication over long distances, utterly new to the human experience-was unleashed. Investigators from the FCC may have determined the neighborhood where the video was filmed, but the exact location and the perpetrators have remained a mystery for over 30 years.Almost as soon as the television entered the American home, forever changing the course of the American family, it became a novel, uncanny presence. It was later determined that it just took someone with a little knowledge of how television signals were sent and a small transmitter aimed in the right place. Originally, it was assumed that the hackers must have been very sophisticated to pull this off and that they would have needed expensive equipment. (The call letters WGN were a callback to their founding newspaper company, The Tribune.) The masked man referenced a WGN sportscaster and referred to the World’s Greatest Newspaper. The first station that was hijacked was a WGN station. This was apparent because the video was edited. What viewers saw had been taped before the signal was breached. Some things were clear from the broadcast. What seemed like an odd prank to many was, in fact, a crime punishable by a $100,000 fine and jail time. Who episode picked back up.īoth channels contacted the FCC and video was obtained from viewers who had been taping the episode of Dr. He yelled, “They’re coming to get me!” and then a woman began spanking him with a flyswatter. The man had taken the mask off and was holding it next to his bare butt cheeks. Then the video cut to Max from a new point of view and with a friend. The character then sang the words, “Your love is fading” and pretended to defecate on the floor proclaiming that he had “made a giant masterpiece for all the Greatest World Newspaper nerds.”
#MAX HEADROOM PEPSI SERIES#
He then hummed the theme to a 1960s cartoon series called Clutch Cargo. He went on to hold up a Pepsi can and say, “Catch the Wave,” which was the slogan for New Coke. Max said that he was better than Chuck who he called a “frickin’ liberal.” The masked man called someone a “frickin’ nerd” and named a WGN sports announcer, Chuck Swirsky. The audio was distorted, but the words could be made out. This time, the screen went black and then a series of colored bars was shown (like at the beginning of a VHS tape). Who was interrupted by the same prankster. He was also the spokesman for New Coke (another interesting and short lived creation of the 1980s).Īt 11:15, an episode of Dr.
#MAX HEADROOM PEPSI TV#
The character became very popular and could be seen in movies, TV shows and commercials. They watched you through your television set. This was how the networks kept an eye on you. They could never be turned off and everybody had to have one. In the show, the world was ruled by television. Max was touted as the first computer-generated TV host. Who was Max Headroom? He was the fictional star of a self titled 1985 British television series. Thinking, initially that the broadcast hack was an inside job, people scattered through the building looking for the culprit. He laughingly said to viewers, “Well, if you’re wondering what just happened, so am I.” The interruption lasted less than 30 seconds and then Dan was back. The sound was staticky and, if the figure was speaking, his words couldn’t be understood. It was a man in a Max Headroom mask standing in front of a rotating piece of metal. The next image on the screen wasn’t Dan Roan, the local sports reporter, talking about the Bears vs. At 9:14pm, during the Nine O’ Clock News sportscast on the local WGN affiliate, television screens all over Chicago went black.
